For the longest time period, the Montblanc company was symbolic of extraordinary writing accessories. Then, during the mid-1990s, the firm based in Hamburg, Germany, made the decision it was time to grow its brand number of high-class items with the addition of swiss wrist watches. The most important products of Montblanc Montre SA, perfectly located at the heart of horological land, Le Locle, Switzerland, were presented in The late nineties, and from that time, the manufacturer has put a a lot of attempt into earning the approbation of rather sceptical watch connoisseurs. The results of all this hard work is a well-balanced collection that is aimed at men and women with a taste for modern swiss wrist watches. However the men's watches particularly also have appeal for the more conservative aficionado, who values the similarity in character in between the watches and Montblanc's writing instruments.
As being a supportive measure, Montblanc's parent organization, the Richemont Group, has put the little manufacture Minerva, which it purchased at the start of 2008, within reach of Montblanc Montre SA. Minerva is understood generally because of its stylishly developed chronograph movements.The Minerva Institute has actually been set up to serve as kind of think tank in the future, a place where young watchmakers can absorb the old traditions and skills, in addition to the wealth of experience and the mind-set of the masters. In 2010, the Foundation Minerva began the position of financing and arranging the primary nonprofit projects. In addition, it is preparing exhibitions, workshops, and industry meetings to help make the competences in the institute accessible to as many people as they can.