When considering cost, as well as esteem as well, there are companies inside the Swatch Group that have already surpassed Omega. Nonetheless, the manufacturer still manages to command respect as the flagship of the group and as the timekeeper for the new incarnations of James Bond in addition to the Vancouver Winter Olympics 2010. The business began in 1848. In Nineteen thirty, it merged with Tissot to make SSIH, which actually merged with another watch conglomerate, ASUAG, to create the Swatch Group in '83, with Omega as the expert. In the 90's, the company were able to grow within the Oriental market and thus generate a firm foothold in Asia. This also brought about a steep growth in production figures, leaving it neck-and-neck with Rolex.
And so, Omega is still a leading competitor due to technology. Prior to now, Omega has introduced the innovative coaxial escapement to a number of selections, notably the Constellation, Seamaster, Speedmaster, and De Ville, that's pushed the organization into the technological frontrunners in its segment. Swatch Group subsidiary Nivarox-FAR finally mastered the creation of hard, oil-free parts of the device made by the Englishman George Daniels, although escapement continues to include lubrication as the long-term results of dry coaxial movements are less than satisfactory. Thus a very important plus for this escapement design remains high rate stability after careful regulation. So Omega will continue to surprise and can look to a dazzling future.